Marymount University

Undergraduate Catalog 2012-13

AA 407 Product Development

Investigation of the process by which an apparel product is launched in the marketplace from the design and merchandising perspectives, including research, testing, financial planning, and marketing. Prerequisite: AA 151, AA 270, and open only to juniors and seniors majoring in Fashion Design or Merchandising. Liberal Arts Core/University Requirements Designation: INQ. (3)

Catalog Contents

Undergraduate Catalog 2012-13

General Information

Admission

Financial Information

Academic Support Services

Academic Information and Policies

University Requirements and the Liberal Arts Core

Academic Opportunities

Undergraduate Programs

Course Descriptions

University Leadership

Notices to Students

Index