Marymount University

Graduate Catalog 2012-13

MKT 512 Market Research

Focuses on decisions required by market research executives. Students develop, conduct, and analyze an actual market research survey. Applies the disciplines of economics, statistics, marketing, and management to a decision‑oriented marketing environment. See department chair for course offering schedule. Prerequisites: MBA 514 and MBA 521. (3)

Catalog Contents

Graduate Catalog 2012-13

General Information

Admission

Financial Information

Academic Support Services

Academic Information and Policies

Academic Opportunities

Graduate Programs

Course Descriptions

University Leadership

Notices to Students

Index