Undergraduate Catalog 2016-17
Home > Undergraduate Catalog 2016-17 > Course Descriptions > Communication and Media Design Courses > CMD 302 Public Relations Writing and Media Techniques
CMD 302 Public Relations Writing and Media Techniques
Focuses on the applications of public relations theory, techniques, and principles. Students learn the writing and style requirements of different media, including print, broadcast, web, and social media. They develop writing skills in preparing print and digital news releases, newsletters, and other print and social communication materials as part of publicity and promotion campaigns, as well as strategic planning and audience identification. Prerequisite: EN 102. (3)
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School of Business Administration
School of Education and Human Services
Academic Information and Policies
Academic Integrity Policy Summary
Other Credit-Acquisition Opportunities
Post-Baccalaureate Certificate Student Academic Policies
Students Pursuing a Double Major or Dual Degrees
Students Enrolled in Bachelor’s/Master’s Programs
University Requirements and the Liberal Arts Core
Undergraduate Pre-Professional Studies
Consortium of Universities of the Washington Metropolitan Area
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