Marymount University
Undergraduate Catalog 2016-17
MKT 360 Consumer Behavior
An analysis of the behavior that consumers display in searching for, purchasing, using, and evaluating products, services, and ideas that they expect will satisfy their needs. Prerequisite: MKT 301. (3)
Catalog Contents
School of Business Administration
School of Education and Human Services
Academic Information and Policies
Academic Integrity Policy Summary
Other Credit-Acquisition Opportunities
Post-Baccalaureate Certificate Student Academic Policies
Students Pursuing a Double Major or Dual Degrees
Students Enrolled in Bachelor’s/Master’s Programs
University Requirements and the Liberal Arts Core
Undergraduate Pre-Professional Studies
Consortium of Universities of the Washington Metropolitan Area
Catalog Links