Marymount University

Undergraduate Catalog 2016-17

MKT 313 Sales Skills and Strategies

An overview of the sales role as it relates to revenue generation within firms. Topics covered in this course include the sales cycle, the sales process, basic selling skills (such as questioning techniques and objection handling), account management, territory management, compensation planning, and sales force management. Prerequisite: MKT 301. (3)

Catalog Contents

Undergraduate Catalog 2016-17

General Information


Financial Information

Academic Support Services

Academic Information and Policies

University Requirements and the Liberal Arts Core

Academic Opportunities

Undergraduate Programs

Course Descriptions

University Leadership

Notices to Students